A broken product in a box that’s been crushed is a direct indicator to the customer that this brand didn’t do the delivery right. For the most part, refunds and one-star reviews don’t begin with the product, but with a box that wasn’t designed for what really goes on inside a warehouse and under a door. There are custom mailer boxes to fill that void before they lose the next order. Empress Packaging creates custom mailer boxes for e-commerce and retail brands throughout the USA that are designed for the conditions a product will endure, not a standard size off the shelf.

The advantages of using Durable Mailer Boxes instead of regular packaging.

Convenience is the determining factor in the price of standard shipping boxes, not the consideration of how fragile and weighty one business’s product is or how it is handled. An oversized box allows the product to move and absorb impact that it should never have taken, and a box that isn’t strong enough fails exactly where a stronger flute would have held. Durable mailer boxes eliminate both issues simultaneously, as the boxing directly correlates to the actual size and wall strength of the product; not a template that 100 different brands share for their products. The accuracy is especially important in the final mile, where lost bins and overstamped trucks can cause greater damage than in warehouse operations.

Custom Shipping Packaging is advantageous in a number of ways.

There are several obvious ways that custom shipping packaging pays off. Branding: every time your printed mailer is delivered, it is an opportunity to have your brand in front of the customer at their door, something a plain box can’t offer. Protection: Damage claims are more expensive in refunds and reputation than packaging, and protection is correctly rated protective mailer boxes. Cost savings: right-sized corrugated mailer boxes minimize dimensional weight fees per shipment and the amount of void fill materials used, which can really add up at volume. There’s no compromise when it comes to strength, as recyclable single-wall stock is now strong enough to be eco-friendly. Customer experience: if your package arrives intact, the rest of the order has been immediately set in a positive tone.

Custom Mailer Boxes are utilized in a variety of different ways.

Return processing consumes margins at a higher rate than anything else, which is why apparel brands employ mailer boxes that are designed to handle high return rates. For electronics and accessories retailers, it’s crucial to have inserts that inhibit movement without bulking up or adding weight. Beauty and skincare companies require boxes that will keep glass bottles safe during shipping and aren’t too large. For subscription brands, branded shipping packaging is the first impression, as there is no physical touchpoint between the customer and the product other than the mailer itself. None of these require one universal mailer; each requires a different flute, insert, and closure.

Custom Mailer Boxes Customization Options

Empress Packing is able to construct protective mailer boxes in kraft, white, and printed corrugated board per the weight of the product and handling requirements at the carrier, as opposed to the default size. Printing can include single-colour kraft branding to full-colour wraps for brands that use the mailer surface for marketing. Sizes are tailored to the product and the usual order combination, and not a “generic” tier from a catalog. There are a variety of finishes such as matte, gloss, and reinforced seams for routes with higher damage rates. The most frequent and expensive error is to save a few cents per unit by not putting in the proper wall strength, which manifests later as a damage claim, much greater than the saving.

FAQs

Q: What’s the minimum order for custom mailer boxes? 

A: Subject to size and complexity of prints, confirmed at quoting.

Q: What is the production time? 

A: The turnaround is dependent on the level of customization and quantity.

Q: Is there a way to increase the strength of a box if the damage rate is high? 

A: Yes, specs can be adjusted depending on actual shipping information.

Get Your Free Quote

Packaging that will prevent box failures in transit is more cost-effective than those that fail. Empress Packaging manufactures custom mailer boxes for companies all through the USA. Request a complimentary quote from query@empresspackaging.com or (888) 900-7629.